By Scott Ginsberg
I believe in building a brand from the inside out. Creating a high enough volume of daily output that the market targets you. Allowing new opportunities to find you through the attraction of working, not the agony of waiting.
That’s how I’ve successfully run my business for the past fifteen years.
But as an experiment, as a way of testing my own system, I recently spent a summer doing the exact opposite. Filling out job applications, responding to proposals, going on interviews, meeting with recruiters, submitting my portfolio for freelance gigs and seeking out new work opportunities.
By the end of the summer, I had been rejected over twelve hundred times.
Twelve hundred times.
And despite my best efforts, not a single one of those opportunities came to fruition. But as disappointing as the process was, I learned key lessons about career management. Next time you get rejected from a job application, remember these tenants: