Attract more candidates by digitally showcasing your employment brand.
When the competition is fierce, your company’s culture could give you the edge needed to win over top candidates.
Here are a few ways you can highlight your corporate culture online to attract the best candidates.
Make your employment brand social
Create separate social media accounts for your employment brand on sites like Facebook, Instagram and Twitter. When choosing a platform (or platforms), consider which ones your employees currently use – you’re going to need their help spreading the word! Also look at your corporate brand’s social media presence and determine which platforms are most successful. This will help you to prioritize your efforts.