After more than 25 years in the HR field, I have seen my share of technology shifts and breakthroughs that have influenced the face of Recruiting. Every time it happens the hype machine kicks into gear and we come up with fancy names and labels. In the early ‘90s when applicant tracking systems were coming of age, we called it Electronic Recruiting. About 5 years later when the web exploded, we called it Internet Recruiting. By 2007 with the advent of LinkedIn and Facebook, it was Social Recruiting. And now with the rapid adoption of smartphones and tablets, we have all jumped on the Mobile Recruiting bandwagon.
For the last twelve months I have been very focused on the evolution of the mobile recruiting space, and I can tell you there is no shortage of hype. There has been a flood of new solution providers; in fact, it seems as though any vendor selling a recruiting related product is now all about mobile. There is so much noise about mobile recruiting it makes it hard to know what’s real. Will your ATS vendor have it solved in the next release? Will the recruitment ad agency fix everything with responsive web? Isn’t it OK for job seekers to email themselves a link to apply later on a desktop?
If you are in talent acquisition and trying to figure out mobile, here are 4 key truths I would like to share with you: