Pipeline - How's Your Brand?

Posted by Dave Dorman

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January 1, 1980

The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers." [1]

There's a lot of competition out there. Declaring yourself as the de-facto recruiter in your particular space is pivotal to your success.

Connect with over 5 million top professionals with TheLadders Pipeline, our real-time broadcasting tool that gives job seekers up-to-the-minute notifications about openings you need to seat.

    • Target real-time messages and send your jobs to a select group of candidate, or broadcast to a wide range of professionals

    • Easily build a community of qualified, interested followers

    • Give your company a competitive advantage with unprecedented time-to-fill and quality-of-hire metrics.